Behind the Scenes Sotela

An Update to our Sotela Community

To the Sotela Community,

Thank you to everyone who has texted, messaged, and emailed support and well-wishes. I truly have never felt more supported or connected to this community. It is an unprecedented time and I hope we can move forward, albeit slowly, together.

We’ve been going back and forth deciding if we should keep our spring collection launch to March 26th. We’ve poured so much into this collection and wanted to make sure the time was ‘right.’ Our poll via Instagram stories confirmed our feelings of uncertainty since it was almost 50/50. However, as a small business with no extra reserves, holding onto fabric for a collection significantly ties up our cash flow.

After much thought, we’ve decided to continue with our previously scheduled launch. Our new LINO collection will be available next week on the 26th. We know that some of you won’t be able to purchase something right away, and that’s okay. We hope that we can at least provide respite with our new images! However, if you are in a stable financial place and in need of linen clothing, we hope you consider supporting us.

As of now, we are working in the studio. We are a small team of 2-3 and are taking precautions to ensure our work stations are clean. If anything changes, you will be the first to know.

Thank you for your continued love and support.


Hanna and Team Sotela

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